We've Tried That Before, It Didn't Work

One phrase that I dislike more than anything is, "We've tried that before, it didn't work." I'm sure you have heard a comment like it or in some variation. I think people mean well, they want to see you succeed and help you understand the obstacles before you. They hope it is different for you but if they had to bet they would take the side of it happening just like before.

However, there is a difference this time around, why it is going to work this time. That difference is you. You weren't involved in all of those other times that failed. You weren't there to help talk others through it, help them understand things, be the cheerleader, salesperson, coach, mentor and advocate that will see it through to the end.

Most of the great breakthroughs aren't because someone had the best idea ever. The breakthroughs come from the people that have the determination and grit to drive it into being. Be that person. It might not have worked before but the difference before is, they didn't have you.


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